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Print Media

Classified Advertising
A classified listing in the local newspaper includes a telephone number to call for a recorded description of the item in question. After listening to the recording, callers may choose to record a message to be contacted by the advertiser.

Reprints Of Articles
A magazine offers reprints of articles by fax. Callers dial a listed number and enter a code printed with the article, or they select from a spoken menu. Once a selection is made, they are prompted to enter their fax number.

Locator Services
Many people find it difficult to locate dealers or service centers for products they have purchased or are considering. A locator system automatically routes callers to the closest dealer or provides alternative suggestions where an item might be purchased or repaired.